5 BAG TRENDS FOR AUTUMN 2024
Autumn is coming, and what you need is the perfect bag. And by perfect, we mean the cutest and the most stylish ones. There is something...
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GENTLE FULLNESS X KEEN: REIMAGINING THE SHANTI ARTS SHOE
IMAGERY COURTESY OF KEEN GENTLE FULLNESS, the sister brand to the acclaimed Story mfg., is thrilled to announce an exciting new...
HAUTE COUTURE WEEK 2024: FOUR DESIGNER PICKS
IMAGES COURTESY OF SIENNA TAN This year, F Word followed London-based photographer Sienna Tan as she explored the city of Paris for Haute...
MELLER 2024 CAMPAIGN; CELEBRATING DIVERSITY & INDIVIDUALITY
IMAGES COURTESY OF MELLER Step into the vibrant world of MELLER's 2024 campaign, where diversity and individuality takes center stage in...
LEE(R) X JEAN-MICHEL BASQUIAT; WHERE FASHION MEETS ART
IMAGES COURTESY OF FABRIC PR Lee® has teamed up with renowned artist Jean-Michel Basquiat for SS24, crafting a collection where denim...
THE NEW WAVE OF ANDROGYNOUS CHIC: HOW UNISEX FASHION IS CHANGING THE GAME
OPENING IMAGE HARRIS REED As societal norms surrounding gender evolve, so does the fashion world. The industry has increasingly moved...
AN EXCLUSIVE LOOK AT PRIER DE SAÔNE'S ENIGMA BAG
WORDS RACHEL EDWARDS - DIRECTION SAMMY KING - BEATRIX BLAISE MOVEMENT DIRECTION ANGELICA WOLAŃSKA CAST FRANKIE PARK - DIANA MACLEAN -...
F WORD'S GREENER GIFT GUIDE
WORDS MATILDA OLIVER Even if you are already an eco-conscious shopper, when it comes to the gifting season and Capitalistmas, it can be a...
BEST OFFERINGS FROM JD SPORTS THIS CHRISTMAS
SPECIAL THANKS JD SPORTS The countdown is on! JD has you covered to beat the last-minute rush and spoil that special someone with the...
JD UNVEILS ‘FOREVER FORWARD’ CHRISTMAS CAMPAIGN: PROPELLING YOUTH CULTURE FORWARDS
SPECIAL THANKS JD SPORTS Last Friday the 10th November JD, the leading retailer for youth fashion and sportswear brands, launched its...
NOTWOWAYS: INTRODUCING THE FORMULA'S NEXT STAGE EVOLUTION WITH 'MATTER'
IMAGERY COURTESY OF NOTWOWAYS In a society where trends are fleeting, the search for a timeless all-black shoe is finally over. notwoways...
FUND X STYLE FOR STROKE: JUMPERS FOR JOY
CREATIVE DIRECTION, STYLING + PRODUCTION MAISIE JANE DANIELS - PHOTOGRAPHY GRAY BRAME - HAIR + MAKEUP ROSIE McGINN - MODELS DEEDEE...
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