WORDS BIANCA NICOLE
June Ambrose once again made her mark in the world of fashion earlier this month, presenting Puma's new High Court Collection of versatile sportswear. Having found her fame as a powerhouse Stylist within 90's hip-hop, Ambrose is no stranger to unique and bold designs. She has now gone on to take the reins as Creative Director for this latest drop from Puma, demonstrating a line of clothing that is both powerful and practical.
This new capsule presents a fresh take on Puma's classic profiles and introduces the perfect style additions for those who want to work up a sweat and look good doing it. Ambrose has included a range of tops, shorts and shoes that take inspiration from a classic American basketball court. The line features a mix of bright, warm colours that act as a canvas for the effortless practicality of the clothes.
The ideal word to describe this collection would be 'fearless'. It takes all its inspiration from Ambrose's belief that "life is a sport and style is the game". The theme of strong athleticism is apparent in every item of clothing, from the statement sporty tones to the diverse textures. Ambrose has sorted the fashion and functionality so you can wear it effortlessly.
Ambrose makes it clear that this one is 'for the girls'. Within this collection are pieces made to celebrate all women. From athletes to mothers, to your best friend. This range is designed to embolden and awaken a powerful energy in all who wear it, whether you are dribbling balls on the court or out for lunch with friends.
June Ambrose has created her team, and now you can join it. The Puma High Court Collection is yours to claim from the 16th February on Puma.com or from the flagship store in Carnaby Street, London.