top of page

CHILDREN OF THE CONCRETE


CREATIVE DIRECTION + STYLING JONNI BOI - PHOTOGRAPHY JELLE REYNDERS - MAKEUP PITJE MEURS - ASSISTANTS WYNONNA, KIMANI + CAPRICE - MODELS VALENTIJN, LOMME, MIMI + LUCA







"Children of the Concrete" directed and styled by Jonni Boi and photographed by Jelle Reynders delves into the fusion of conceptual designs and streetwear set against the backdrop of an abandoned warehouse. Embracing a theme of duality, the photo shoot blends darkness with a hint of whimsy, intertwining elements of horror and fantasy. Drawing inspiration from cinematic works like "Children of the Corn" and infusing a childlike, kitschy twist with nods to The Wizard of Oz, the outfits reflect a unique blend.


The colour palette undergoes a simultaneous darkening, mirroring the brutalist surroundings and heightening the interplay of light and shadows. The visuals vividly capture the essence of underground queer Berlin club culture, channeling the pulsating energy of rave scenes through hyper-focused flash photography. Beyond the surface, the shoot portrays fashion as a powerful means of self-expression and a celebration of individuality within the urban decay of the landscape. It challenges viewers to acknowledge the creativity of fashion even in the darkest corners.

The abandoned warehouse transforms into a canvas, with models adorned in eclectic ensembles breathing life into its forgotten spaces.


Together, the team weave a captivating visual narrative of exploration and self-discovery, transcending the boundaries of conventional fashion photography.




Luca wears Mask WALTER VAN BEIRENDONCK; choker WEIRDBRAIN CREATION; jacket, bikini + bag TEARS; dress + shoes LILLE SCHMID; gloves + belts STYLIST'S ARCHIVE



Lomme (left) wears skirt, hat + choker JUDAS SIME; jacket TEARS; gloves STYLIST'S ARCHIVE

Luca (middle) wears hat + corset JUDAS SIME; shoes SYRO

Valentijn (right) wears hood, corset + dress JUDAS SIME; scarf + jacket TEARS; boots PLEASURE



Mimi wears bag (as hat) veil ANNAËLLE REUDINK; jacket + skirt JUDAS SIME; gloves + shoes STYLIST'S ARCHIVE



RIGHT IMAGE Valentijn wears hat + jacket STYLIST'S ARCHIVE; mask WALTER VAN BEIRENDONCK; t-shirt TEARS; trousers WALTER VAN BEILILLE SCHMID



Mimi wears hat STETSON; trousers STYLIST'S ARCHIVE; jacket ANNAËLLE REUDINK; shoes; LILLE SCHMID



Lomme wears hat STYLIST'S ARCHIVE; mask JUDAS SIME; shirt: BOSS; vest + jumper TEARS; trousers JAN NOVY; shoes BALENCIAGA; pram JONNI BOI X JULIA S. MERINO





RIGHT IMAGE Valentijn wears jacket, hat + gloves STYLIST'S ARCHIVE; mask KATIE TUBBING; top + leggings WALTER VAN BEIRENDONCK; shoes DRAG POLE SHOES



Luca (left)n wears hood + collar STYLIST'S ARCHIVE; dress ANNAËLLE REUDINK; gloves JUICY COUTURE; shoes  LILLE SCHMID



Lomme wears mask KATIE TUBBING; shoulder pads JONNI BOI; rosettes STYLIST'S ARCHIVE; jacket, t-shirt + shoes WALTER VAN BEIRENDONCK; gloves JUICY COUTURE; trousers LILLE SCHMID


Comments


bottom of page